Big Data & Analytics for Marketing Summit

Big Data & Analytics for Marketing Summit

The Big Data & Analytics for Marketing Summit will explore how businesses are driving real value from marketing, customer and business information. Take control of your data and see how embracing Big Data can drive better results within marketing.

Big Data has already proven to help marketers reach and engage with consumers in new ways. With so much consumer information and prospect data now available, organizations embracing data analytics and metrics are seeing improvements in the performance of their campaigns.

Topics covered at the summit include:

  • Using Data to Drive Consumer Engagement
  • Organizing for Customer Data Management
  • User Level Web Analytics Across Multiple Platforms
  • Cognitive Science to Drive Customer Targeting
  • Big Data & Marketing Modelling
  • Data Science for Customer Lifecycle Management
  • Mobile Marketing Analytics
  • Consumer Behaviour Tracking

Join over 100 customer analysts, data scientists and big data pioneers to discuss, debate, and devise success stories in marketing effectiveness and consumer intelligence. Don’t miss this exclusive networking and learning opportunity that will help you to define, predict, and optimize your marketing initiatives, therein driving the greatest revenue from your brand’s most valued consumer audience.

Big Data & Analytics for Marketing Summit Summary | Click to enlarge


20+ Industry Leading Speakers;
100+ Senior Level Attendees; and more...