Pentawards is a worldwide competition exclusively devoted to packaging design in all its forms. It is open to everybody in all countries who are associated with the creation and marketing of packaging. The winners will receive Bronze, Silver, Gold, Platinum, or Diamond Pentawards according to the creative quality of their work.
Since 2007, Pentawards has been recognizing global excellence in packaging design through its annual competition. In just 15 years, the competition has received in excess of 20,000 entries from over 64 countries globally. Each year the Gala Ceremony is held in a different location around the world. This event invites all of the winners to celebrate their achievements and receive their prizes on stage in front of the global packaging design community.
A truly international jury comprised of individuals of the highest caliber in packaging design and marketing colorfully represents the global spectrum of packaging. Year after year, this eclectic group of individuals is faced with the task of reaching a unanimous decision on which packaging designs will have truly universal appeal and should be bestowed with the international Pentawards distinction.
*Given the ever-changing status of the Coronavirus pandemic, the schedules of several events are changing. To see their latest updates, please visit each event’s respective website.
This year's jury is composed of members from over 20 countries, including representatives from 25 brands and 25 design agencies like IKEA, Mars Food, Design Bridge, Estée Lauder, Superunion, Coty, WWF, and Stranger & Stranger.